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Requirements for a Minor in Marketing

A Minor in Marketing is an ideal way for students to learn more about basic marketing principles and how organizations interact with their customers, competitors, and the public. The minor is designed for students who are interested in the marketing or advertising discipline and enhance their business communication skills.

Minor Requirements

BSLS 2250 Business Communications 3
BSMK 3200 Intro to Marketing Principles 3
BSMK 3300 Consumer Behavior 3
BSMK 3400 Principles of Advertising 3
BSMK 3410 Advertising II 3
  Select one course: 3
BSLS 2310 Principles of Management  
BSLS 3340 Managing Organizational Behavior  
BSLS 3700 Global Business  
  Total 18