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SoPA and Tulane University are excited to announce the transition back to campus for the fall semester. While we encourage students to continue to meet with advisors, faculty and staff remotely, our offices will be open for limited in-person visits. Beginning Monday August 3, Elmwood offices are open 8:30A.M.– 5:00P.M. Gibson Hall offices will remain closed as Tulane renovates new space for SoPA on the Uptown campus. All faculty and staff are working and available.

Please continue to check your Tulane email, Canvas, the SoPA COVID-19 FAQ, and the Tulane Return to Campus page for updates.

Professional Certificate in Digital Media and Marketing Communications

With the advent of the Internet revolution, Social Media, and mobile technologies, the way companies and organizations communicate and engage with their customers, constituents, and the public has drastically changed. The Professional Certificate in Digital Media and Marketing Communication (DMMC) is ideal for the students looking to advance their knowledge, skill set, and applied understanding of Digital Media strategies, tactics, and best practices. The ideal student is one who has a bachelor’s degree or 3+ years working experience in Public Relations, Marketing, or related field. The DMMC Certificate will also prepare students to take industry standard certificates from Google, Facebook, and other digital media tools and platforms.

Students without a background in marketing must take either PRPA 2610 or BSMK 3200 as a pre-requisite to PRDM 2900.

Certificate Requirements

PRDM 2900 Digital Media Principles & Strategy 3
PRDM 3010 Creating Digital Content 3
PRDM 3410 SEO & SEM Strategies 3
PRDM 4100 Digital Media Campaigns Capstone 3
  Total 12