Gary Rosenfeld

School of Professional Advancement

Head of Business Development, Big Fish Games and North America for Pixel United


Gary Rosenfeld is a senior business development executive with over 25 years demonstrated success developing and executing strategies for development and distribution of content across various entertainment media and technologies and negotiating agreements for monetizing intellectual property.

Gary currently holds the role of Head of Business Development for Big Fish Games and North America for Pixel United.  Big Fish Games is a market leading mobile casual games publisher and a business unit of Pixel United, a leading worldwide publisher of mobile games.

Gary has managed business development, product acquisition, licensing, and business affairs/legal affairs for interactive game, general entertainment and consumer products companies. Gary previously served in senior executive capacities at 20th Century Fox, THQ, and The Endeavor Agency (now WME).

In 2013, Gary founded BD Labs, Inc., a business development consultancy.  BD Labs assisted and advised clients in various game and digital entertainment market segments. Clients included; Pixel United, Discovery Communications, Universal Music Group, Peanuts Worldwide, MGM, Opry Entertainment, Raycom, Louisiana Economic Development/Greater New Orleans, Inc. and other large media companies and startups.

Gary is a graduate of Loyola Law School and UCLA.  Gary is an active member of the State Bar of California

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