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Professional Certificate in Public Relations

The Professional Certificate in Public Relations enables students to learn the fundamentals of public relations and how organizations utilize digital and mass media to manage their brands, promote their products and services, maintain their reputation, and mitigate public crises. These skills prepare students to gain more experience or shift careers in public relations.

Certificate Requirements

MDES 2200 Principles of Public Relations 3
MDES 2210 Media Research 3
MDES 3210 Digital PR 3
MDES 3320 Media Writing 3
MDES 3240 PR Case Studies 3
  Select one course: 3
MDES 2110 Media Ethics & Equity  
MDES 2120 Media Law  
MDES 3230 Media Relations  
MDES 3250 Non-Profit Communication  
MDES 3260 Health Communication  
MDES 3270 PR Event Planning  
MDES 4200 Strategic Corporate Communication  
  Total 18